The launch of a new vehicle model is always an exciting event as it provides an opportunity for a car manufacturer to showcase advances in design, safety, infortainment and driving experience and Daimler Benz has been consistent in its pursuit of perfection symbolized by their motto “the best or nothing”. The launch of the Mercedes Benz E Class in Kenya – the W213 model was handled by D T Dobie, the local dealer for Mercedes Benz vehicles.

D T Dobie arranged a glamorous evening launch event at the Nairobi Arboretum close to State House. Building on the close relationship that we have forged with D T Dobie, they requested the Club’s committee to explore the possibility of obtaining vehicles from the Club’s members of the older E Class vehicles so that at the launch they would be able to demonstrate the progression of the E Class model over time.

The Club members were enthusiastic about supporting the launch in this manner and the club had an oversupply of cars that were offered for this launch, but owing to limited space could only provide 1 vehicle each of the following models: W124, W210, W211 and W212. The stunning display was then able to demonstrate how the E class has evolved since it was started in 1984 to date. It was a unique honour and pleasure for the Club to be a part of this collaborative effort with D T Dobie and we look forward to implementing many more initiatives together us promoting the Mercedes Benz brand and sharing our passion for it.

Thank you to our members for availing your vehicles towards this cause and to D T Dobie for allowing us to be a part of this magnificent launch.